A NEW APPROACH IN AN AGE OLD BUSINESS+44 (0) 1926 691 141
Sold for: £7,150
You can now book a one to one appointment (up to one hour) to view this lot at our central location. Please contact the member of staff associated with this lot to secure your appointment.
The health and safety of both our customers and team remains the utmost priority, we are therefore operating to strict COVID-19 guidelines and full instructions will be given when making your appointment.
NB. On offer from a private collection, this vehicle has not been used for some time. It is a non-runner and is strictly sold as seen.
German engineer/designer Carl Borgward progressed from general engineering to the manufacture of three-wheeled trucks under the Blitzkarren and Goliath names in the mid-1920s. Hansa-Lloyd was taken over by the Borgward group in 1931, but it was not until 1939 that the Borgward name first appeared on a motor car.
The company resumed production after WW2 with the Lloyd LP300, a small saloon built initially with timber/fabric bodywork, and then in 1952 Borgward introduced the Hansa 1800. Germany’s first all-new design of the post-war era, the Hansa boasted a backbone chassis, independent suspension all round and an all-synchromesh gearbox. The best-selling Isabella arrived in 1954. Badged as the ‘Hansa 1500’ until 1957, the Isabella (its factory code name) boasting a modern, unitary construction body/chassis and eye-catching American-influenced styling.
It was just what the German public had been waiting for and went on to become the most successful Borgward ever. More powerful (75bhp) Cabriolet and Coupé versions joined the range and were excellent performers, with a 95mph maximum speed and exemplary road manners. Production ceased, in the wake of Borgward’s controversial bankruptcy, in 1962.